Built a food business for a decade. Now building them for others.
About
Founder-operator with shipped production work.
Tory Pratt is the founder of Pratt Advisory, a DC-based consultancy providing fractional operations and sales leadership, custom AI automations, and AI training and setup for food & beverage businesses.
She previously spent over a decade building Pratt Standard Cocktail Company, a craft cocktail manufacturer she scaled from her home kitchen to 1M oz/month in production, 450+ retail accounts across 35+ states (including 53 Whole Foods), wholesale accounts including Nationals Park, Capital One Arena, and Merriweather Post Pavilion, and a client roster spanning Coca-Cola, Deloitte, McKinsey, the Kennedy Center, and the White House, training more than 1,000 professional bartenders along the way.
Since founding Pratt Advisory, she has shipped production AI automations and growth strategy for DC-area restaurants, food manufacturers, and maker platforms: systems that draft real emails, reconcile real payouts, build custom CRM flows end-to-end, and find real money, every day.
She holds a BSFS from Georgetown's School of Foreign Service and lives in Washington, DC.
Testimonial
Tory is magic. She has an MBA brain with a boots-on-the-ground start-up mentality. She is helping us streamline our business operations so that our team can focus on what we do best: people!